Article in Womenswear Daily
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Article in Womenswear Daily
"Menswear might be embracing softer airs, but ironically the skirts are toughening up.
It’s safe to say guys wearing them entered the mainstream fashion consciousness on actors and athletes like Danny Levy, Pete Davidson and Russell Westbrook, all of whom worked their calves for the cameras in Thom Browne’s preppy knife-pleated pencils."
Womenswear Daily - 4th July 2024
https://wwd.com/fashion-news/fashion-tr ... 236474996/
It’s safe to say guys wearing them entered the mainstream fashion consciousness on actors and athletes like Danny Levy, Pete Davidson and Russell Westbrook, all of whom worked their calves for the cameras in Thom Browne’s preppy knife-pleated pencils."
Womenswear Daily - 4th July 2024
https://wwd.com/fashion-news/fashion-tr ... 236474996/
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- Member Extraordinaire
- Posts: 4769
- Joined: Fri Sep 17, 2010 11:01 pm
- Location: North East Scotland.
Re: Article in Womenswear Daily
I didn't try to go beyond the paywall Stu, but is this for real.
Mainstream is when M&S have men's skirts on the racks in the menswear department.
Tom Browne etc is not and never will be for the ordinary guy, just not their "type".
Steve,
Mainstream is when M&S have men's skirts on the racks in the menswear department.
Tom Browne etc is not and never will be for the ordinary guy, just not their "type".
Steve,
Re: Article in Womenswear Daily
From towards the end of the article:
Mixed reviews for sure. The article also claimed that "skirts or skirt-adjacent items — be them skorts, smocks, wraps or waist-aprons — were up 229 percent on the menswear runways compared to last fall".While Robert said they are “a hot seller” for his direct-to-consumer business, retailers overall aren’t totally sold on the idea of male-specific skirts . In a 2023 WWD survey, many were unsure of the commercial viability, viewing them as a gimmick of sorts. “It was used mainly as a runway statement,” said Alice Feillard, men’s buying director at Galeries Lafayette, a Ouest stockist.
Re: Article in Womenswear Daily
229% .... wow; let's see 3 x 2.29 -- round up a tad -- 7 skirts! Amazing; I think I'll look for a venture capitalist, we've got something going here.
Re: Article in Womenswear Daily
My favourite bits were:
andFederico Barassi, vice president of menswear buying for online retailer Ssense, called it an “an interesting shift” in this still niche category, but one that fits with where his 18-to-34-year-old customer is at given the momentum of genderless dressing.
“A preppy, easy-to-wear skirt is a great place to start,” he said, “but once a customer gets more comfortable with the idea, the natural next step might be to try some more eye-catching or rugged styles.”
Skirt wearers themselves, Botte and Biraghi feel the appeal for men today is the same. “From a biological point of view, [skirts] paradoxically seem more attuned to the male body because of the absence of crotch seams,” they said. “It’s a sort of empowering and liberating act.”
Re: Article in Womenswear Daily
I wouldn't be surprised if we see scooters added to the list.